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The Thai Police reported in the early hours of this Friday that Quentin Griffiths58 years old, co-founder of the fashion brand Asos, has been identified as the victim found in Pattaya (Thailand). The British businessman died after falling from the terrace of his apartment on the 17th floor of a residential building in the coastal city.
An investigator told the BBC that Griffiths was alone at the time of his death. The room was locked from the inside and there were no signs of intrusion. A preliminary forensic report also revealed no signs of violence, although the cause of death will not be made public until the investigation is complete.
The authorities reported that the businessman had two open court cases complexes that could have triggered an episode of extreme stress: in 2019 he sued the consulting firm BDO for alleged bad tax advice. In turn, he was denounced by his ex-wife for fraud.

British media report that she could have manipulated property titles and meeting minutes to transfer shares or properties to third parties, without her consent. Arrested by the Police, he was released after interrogation. Investigations were still open at the time of his death.
In June 2000, Quentin Griffiths Along with Nick Robertson, Andrew Regan and Deborah Thorpe, he founded the fashion e-commerce company Asos. Its main attraction was the sale of clothing like the ones worn by the stars of the screen. Asos is the acronym for As Seen On Screen (as seen on the screen).
The company became a giant in online fashion sales, reaching a turnover of nearly 4.5 billion euros in 2023. The turnover has fallen since then, closing the 2025 financial year with sales for the equivalent of 2.8 billion euros.
Griffiths took on the role of marketing executive and was instrumental in the company’s success. Estimates published by different British media estimate that the manager obtained 17 million euros when he left the firm in 2005.
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